Legends Team Cup 2025 Officially Launched at Madison Square Garden

On December 4, 2024, the Legends Team Cup 2025 was officially unveiled in the iconic Madison Square Garden. The launch event took place before a sold-out arena, setting the stage for an unforgettable evening. Among the attendees were an exclusive selection of VIP guests, including influential figures from the worlds of sports, entertainment, and business. […]

Carlo Nohra Joins the Board of LTC Holding Ltd

Carlo Nohra, a prominent figure in international sports management, is set to join the board of LTC Holding Ltd, the parent company of Legends Team Cup. Nohra, currently the Chief Operating Officer of the Saudi Pro League (SPL), has played a pivotal role in the league’s transformation. His efforts have focused on elevating SPL to […]

Take Your Brand to New Heights

In a world where sports events are essential platforms for global brand reach, Legends Team Cup introduces a groundbreaking concept that redefines sponsorship. This isn’t just another event – it’s an annual tour featuring the world’s most iconic tennis legends competing in teams across the globe’s most stunning destinations. By combining sport, entertainment, and business […]

How the Legends Team Cup is Revolutionizing Destination Marketing Through Sports

Destination Marketing is proven to be a highly successful method of positioning destinations as a must-visit location, benefiting the economy and its residents while also giving visitors an unforgettable experience. Mark Jensen interviews Marten Hedlund about how sports can serve as a powerful tool for destination marketing and why an annual series of sports events […]

The Draft: A Historic Event at Melbourne Park

In January 2025, the Australian Open will host the highly anticipated Legends Team Cup Draft, a groundbreaking moment in the world of tennis. Alongside world class tennis the grand draft for the Legends Team Cup will unfold. Eighteen of the greatest tennis players from the past decades will be drafted into three legendary teams. These […]

Štěpánek: ”The team aspect adds a whole new layer to the competition”

Radek Štěpánek, one of tennis’ most charismatic and resilient players, retired from the ATP Tour a few years ago after a career filled with remarkable achievements. Known for his pivotal role in securing two Davis Cup titles for the Czech Republic and his victories over tennis giants like Roger Federer, Andy Murray, and Stan Wawrinka, […]