In a world where sports events are essential platforms for global brand reach, Legends Team Cup introduces a groundbreaking concept that redefines sponsorship.
This isn’t just another event – it’s an annual tour featuring the world’s most iconic tennis legends competing in teams across the globe’s most stunning destinations. By combining sport, entertainment, and business development on a global scale, Legends Team Cup offers brands a unique opportunity to elevate their international presence and engagement.
Creating Unforgettable Experiences
Designed to revitalize tennis, Legends Team Cup features high-energy matches involving both male and female stars, staged at prestigious locations from Grand Palais in Paris to arenas in New York, Tokyo, and Riyadh. The tour’s format ensures excitement up to the final day at each venue. With broadcasts spanning 24 days, reaching 1.2 billion households and 3.6 billion viewers, the Cup provides unrivaled global exposure.
Modern Sponsorship for Today’s Marketing Challenges
For brands with global ambitions, Legends Team Cup offers more than just visibility. Tailored activations, from VIP experiences to meet-and-greets with tennis legends, go beyond traditional sponsorships, forging deep and meaningful connections. As founder Marten Hedlund puts it, “Everything in the world is about creating, establishing, and maintaining strong relationships. The way to achieve that is by associating your brand with success and innovation. Legends Team Cup is the platform that brings these elements together.”
Maximum Exposure and Engagement
Legends Team Cup goes beyond in-venue presence by delivering dynamic broadcast content, including sports highlights, behind-the-scenes footage, player profiles, and social media amplification. This multi-channel strategy ensures lasting audience engagement while strengthening brand-customer connections.
Strengthen Your Premium Image
With events at iconic locations such as Grand Palais and UBS Arena, Legends Team Cup aligns your brand with luxury and prestige, positioning it as a leader in your industry.
Shape the Future of Sports Experiences
Legends Team Cup isn’t just about honoring tennis legends; it’s about inspiring future generations and creating new stories. For brands aiming for global growth and impactful networking, Legends Team Cup is the premier platform for successful sponsorship.
Be part of a global journey – take center stage with Legends Team Cup and elevate your brand to new heights.
